Articles tagged with: gallimard jeunesse
Posted by Tom on Nov 30, 2012
A guest blog post by Odile Leveugle, the founder of Applimini.com, a French kids’ apps reviews website, on using our Apps with French-speaking children.
I’m a busy mother of two boys. Félix is 4 and Lucien is 2. Having lived in the UK when I was younger, I’ve still got a real interest for English language and British culture. Since my boys were born, I’ve always thought it would be a valuable inheritance for them to have this “English package” in their cultural background. But you know how it goes: days run fast, kids grow even faster and by the time you find precious moments to teach them a bit of English with songs or games they’re already four years old and old enough to tell you, “Oh no mum, I’m not interested in knowing how to say yellow in English! Come on, tell me about dinosaurs instead… and in French… please!”
When Felix was younger, I managed to have him listening to some English with Peppa Pig or Fireman Sam videos. But he discovered with his school friends that there were Peppa Pig and a “Sam le pompier” in French! From then on, needless to tell you where I could put my videos in English!
And this is where Nosy Crow came to my rescue!
I use the home iPad for my work. On this iPad, the majority of apps are for kids. I usually order them randomly on purpose… just to see which apps attract my kids the most. I’ve got all sorts: puzzles, memory games, interactive stories, song apps… but most of them are in French. The exceptions in English are the Nosy Crow apps.
And as opposed to the video experience, Felix never ends an iPad session without going to Animal SnApp or Bizzy Bear. He just loooooves them! It seems he keeps them for the end just like you do with your favorite meal. You would have thought he would be more attracted by Pip and Posy because it does not require much English comprehension. But no… Animal SnApp takes the lead.
The other day he was playing with his playmobil toys in his room and he was saying “One… two … three… four”… up to ten. I asked him “Where did you learn to count in English? I remember teaching you when you were a baby but not since then!”. His answer was: “With the cow and sheep on the iPad”.
Lucky boy to grow with Cuddly Cow!
Thank you, Odile, for sharing your experience! As well as teaching counting in Cuddly Cow and Higgly Hen’s stories, Animal SnApp is also great for early literacy skills: some of the benefit of rhyming stories are discussed in this post.
You can find Animal SnApp on the App Store here – and you can also find French-language editions of some of our apps – including Cinderella, The Three Little Pigs, and Bizzy Bear – from our apps partner Gallimard here.
Posted by Kate on Oct 03, 2011
I am still feeling a bit dazed. Last week I went to the Mumpreneur UK 2011 conference… and came back with the top award: Inspirational Business Mum of the Year award.
The conference is an opportunity for parent entrepreneurs to meet up, learn from one another and from the seminars (on subjects like using Google Analytics more effectively), and to celebrate the achievements of parent entrepreneurs in the awards ceremony at the end of the afternoon.
Nosy Crow, as we’ve already mentioned on the blog, was shortlisted in the Best Start Up category, and there were 10 other categories in addition to the final award, the Inspirational Business Mum of the Year award, which has no shortlist.
When we didn’t win the Best Start Up award (it went to Gander Kids), I was, I have to say, a little bit disappointed. The award, judged by a panel including former Dragon Duncan Bannatyne of The Bannatyne Group, was for a company that had made the biggest impact in the shortest period of time. I really hoped that we were in with a chance, given our UK and international sales performance since our launch in January, the selection of many of our books in key UK book retailers’ promotions, and the reception that our apps have had.
But I’m realistic: I knew that there were 720 entries for these awards, and, besides, I’d been to enough award ceremonies in my years of publishing to know that you win some, and you lose some, so I applauded Maxine Lewis of Gander Kids and settled down to the rest of the awards.
Best Online Business was won by The Letteroom
Best Green Business was won by Evolve Beauty
Best Supporting Business was won by Lawyers 4 Mumpreneurs
Best Saleswoman was won by Clare Moran of My Secret Kitchen
Best Interactive business was won by The Creation Station
Best International business was won by Cuski
Best Dadpreneur was won by Daddy Natal
The Mum on a Mission prize, a new prize for women who’d set up charities and social enterprises, was won by Sarah Settelen of The Promise
The gold Best Product award was won by Twinkle Tog from Dream Genii
I thought that the Inspirational Business Mum of the year would have won one of the category prizes already.
But as the spokeswoman from the sponsor, Intuit (whose QuickBooks system we, by happy chance, already use), started to describe the winner, the story seemed awfully familiar to me… because it was my story, and Nosy Crow’s story.
I stumbled up to the stage to accept the prize and gabbled something: I’ve never been less prepared to speak. But if I had had my wits about me, this is pretty much what I’d have said:
This is the most fantastic – and unexpected – validation of the hard work of the clever and professional staff of Nosy Crow and of our creative and professional authors and illustrators. I am proud of their work every day.
I am so grateful to our customers, from independent bookshops just a few minutes down the road to major supermarkets and online retailers in the UK. I am grateful, too, to our overseas customers, particularly to Allen & Unwin (in Australia and New Zealand), Carlsen in Germany, Gallimard in France, Candlewick Press in Boston and Apple throughout the world, whose support of the books and apps we are publishing has made our first few months of publishing such a success.
And, of course, I am grateful to Mumpreneur UK, Yell, DHL and Intuit for making the awards happen, and to my kids and my husband for their daily support and understanding.
Anyone setting up a business, a social enterprise or a charity, particularly in the current economic climate, is courageous. To do so while having young – or youngish, in my case! – children takes even more bravery. I think all the parents shortlisted for the awards are inspirational, but I am very proud and happy that we were singled out.
To win this award, almost 2 years to the day since leaving corporate publishing, is one more indication that, in starting Nosy Crow, I made a great decision.
But I am still kind of stunned.
Posted by Deb on Aug 26, 2011
We were thrilled to see that The Three Little Pigs app, published in French by our partner Gallimard is included in this week’s French edition of ELLE magazine.
Les 3 petit cochons has held the #1 spot in the Apps for Kids section on the App Store in France since late July. Now readers of French ELLE will find out that this app really does “enchant children and their parents!”
Click here to read the article (in French).
Posted by Deb on Jul 25, 2011
We’ve got some exciting apps news to share. The French version of The Three Little Pigs app, published by our co-edition partner Gallimard Jeunesse, is currently enjoying the top placement on the Apps for Kids section of the App Store in France.
Congratulations to Gallimard on 3 petit cochons! We’re truly delighted with this success and look forward to many more in the months to come.
Posted by Kate on May 12, 2011
Yesterday, the Nosy Crows had a bit of a lunch-time knees-up to celebrate (nearly) 15 months of existence and (nearly) 5 months of publishing. It was a non-birthday party, because we hadn’t been able to get ourselves organised enough to celebrate earlier. We’d love to have a photograph to show you what it was like, but our usual Nosy Crow photographic incompetence precludes this.
I wrote about our real birthday in our blog post of 22 February.
Adrian cooked, mainly Ottolenghi stuff as we have some vegetarians/borderline vegetarians in our group, and, besides, the recipes are great. I wheeled out the old pavlova trick. We ate like hogs, and staggered off into the early evening.
Because of how we work – three of us work from home, and some of us work part-time – and because we have as few formal meetings as possible, we don’t spend much time round a table, so it was great to have us all (well, nearly all: Deb’s in Rome but we couldn’t bear to postpone any further) in one room just to talk.
And it was a welcome moment to stop (because we hardly ever have time to stop) and think about what we’d achieved so far.
We now have nine books published in the UK:
Small Blue Thing
Mega Mash-up: Romans v Dinosaurs on Mars
Mega Mash-up: Robots v Gorillas in the Desert
Bizzy Bear: Fun on the Farm
Bizzy Bear: Let’s Go and Play
Pip and Posy: The Super Scooter
Pip and Posy: The Little Puddle
Noodle Loves to Cuddle
Noodle Loves the Beach
The first few are also published in Australia /New Zealand via Allen and Unwin, and many will be published in the second half of the year in the USA/Canada by Candlewick Press under the Nosy Crow imprint. So far, we’ve sold rights to translate these books to publishers in Finland, Sweden, Norway, Holland, Germany, France, Israel, Korea and China.
We have one app, The Three Little Pigs, available in the App Stores throughout the world, which has been named as one of the top 10 children’s book apps by the New York Times, and been extensively reviewed and praised by people who’ve bought it, bloggers specialising in apps and some of the increasing number of children’s book reviewers who are turning their attention to children’s reading experiences on the iPad (you can see most of the reviews on our The Three Little Pigs page of the Media Kit section of our website. The app will be published in German by Carlsen and in French by Gallimard Jeunesse.
We feel lucky to have pulled together the team we have – people with the best possible experience in fields as diverse as computer games coding, picture book design and children’s fiction commissioning (you can find out more about each of us in the Who Are We? section in the About As part of our website.
It’s not all cakes and ale: these are exceptionally tough times to be a print publisher, and the apps market is in its infancy, but, 15 months on, we reckon that we’ve made the best possible start and are toddling along nicely.
Posted by Deb on Apr 18, 2011
We’re really pleased to be able to tell you that our Three Little Pigs app has just been honored with an Editor’s Choice Award from Children’s Technology Review. CTR is a highly respected publication and we’re very proud.
Here’s a quote from the review: “…(The) app’s animations, original music and interactive elements bring a new type of spark to this age-old story, making it one of our favorite ebooks. ….So is it worth $8 — easily the cost of a print edition? We think so, if you’re in search of a premium children’s ebook.”
The past two months have been a whirlwind of activity on the apps front for us. After nearly 8 months of planning, developing and testing, we launched the iPad version of The Three Little Pigs on Feb 17 and the iPhone/iPod touch version on March 4.
As new app publishers, we thought those launches were the key milestones… and, of course, they were important. But in some ways the real fun began when we started to hear from reviewers and from customers – parents, teachers, fellow app developers, and children – from around the world. To date, we’ve heard from over 400 people. This direct feedback has been enormously important to us. We’ve been able to find out, in a very (cheering and) direct way that people are enjoying our app and their kids are too. And we’ve also been able to find out how they use it, when they use it, how old their children or students are, and what they’d like to see us offer in our next apps. We’ve always felt that our internal app development process was collaborative – but now we are collaborating with customers too!
We were always aiming high with The Three Little Pigs app: we wanted to create something that was a really new kind of reading experience, that looked and sounded as good as it possibly could, and that was truly interactive. Nevertheless, the success of the app has exceeded our expectations.
Some highlights for us have been:
- Featured in iTunes’ New & Noteworthy category in 12 App Stores: Belgium (#4), Denmark (#4), Finland (#4), Greece (#4), Italia (#4), Luxembourg (#4), Nederland (#4, )Norway (#4), Portugal (#4), Spain (#4), Sweden (#4), Switzerland (#4)
- Featured in iTunes’ What’s Hot > Books in South Africa, Thailand, Brazil, UK, Russia, Turkey, New Zealand, Ireland, Austria, Norway, Canada, Denmark, Hong Kong
- Glowing reviews in many parenting and children’s technology publications – both online and in print, including being listed in “Best Children’s Books for iPad” in the Gadgetwise column in The New York Times and mentioned on television as great app for kids on The CBS Early Show.
- Lots of interest from other non-English language publishers which has led to apps co-edition partnerships for versions in French and German. This is a new sort of business model, and it’s exciting to be at the cutting edge.
But this is no time to pat ourselves on the back. There’s work to be done: we have lots more apps to plan, develop and test. We’re in the middle of creating our next release in our fairy tale series, 3D fairy tale: Cinderella. Here’s a sneak peek of two beautifully illustrated scenes (click each image below to see it larger) by Ed Bryan. These are works in progress – you’ll need to wait until June to see the real thing!
Posted by Kate on Apr 05, 2011
The Bologna Book Fair is many things, but the main thing it is is a market for rights and co-edition selling.
As a publisher, you have a grant of rights from an author and an illustrator, including the right to publish their work as a book. Sometimes – always if you’re Nosy Crow – you have rights that you do not want to use yourself, but are able to sell to someone else. So Nosy Crow doesn’t itself publish in Finnish, but we know several Finnish publishers who like the books we do and who would like to publish them in Finnish. So we negotiate a deal with them, and the author/illustrator gets a share of the money we make when we sell the rights.
If you are publishing illustrated books – and over half of Nosy Crow’s list is illustrated in full-colour – there is another element to rights selling: building a co-edition run. There are certain costs associated with printing a book which are the same whether you print one copy or 100,000 copies, and it makes sense to spread those costs over as many books as possible. So the aim of the game is to say to the Finnish publisher that not only will you sell them the rights to publish the book in Finnish, but you will print the books for them in Finnish too.
This makes perfect sense, because the pictures in, for example, a picture book are printed first, and then the text of the picture book is printed on top of the pictures, so you can print a whole quantity of pictures and then put the UK text on a quarter of that quantity, the French text on a quarter of them, the German text on a quarter of them, and, let’s say, the Finnish text on a quarter of them (of course, the quantity doesn’t divide into quarters because different language markets are of different sizes – Germany’s bigger than Finland – but you get the idea). Each country’s version of the book is called a co-edition.
So, in the course of the fair, two of us Nosy Crows – Adrian and me – were hard at it selling for three-and-a-half days. Between us, we had 90 pre-booked appointments with 90 different publishers from 20 countries… and a few appointments with film companies and other people too.
We were able to finalise a number of rights deals on books that had been in discussion in the course of the weeks leading up to the fair, and we have lots of interest to follow up for newer books that we had been working on in the weeks and months before the book fair that we’ll publish in 2012.
It’s bizarre to think that a queue for the loo (and the queue for the women’s loos at Bologna is always long) might make the difference between having an appointment that lasts 30 minutes and one that lasts 20 minutes… and that therefore, because you lost 10 minutes of an appointment, you might fail to make a deal that would have worked for both of you.
The skill of selling is, therefore, to cut to the chase and not waste time talking about books – however much you love them yourself – that are failing to ignite the enthusiasm of the person opposite you.
Of course, the longer you’ve been selling rights, the better you know markets, publishing companies within those markets and individuals within those publishing companies, so it’s easier to know what books to show to whom. And it’s certainly the case that there are people that I meet at fairs that I would count as friends, with whom I have been talking about children’s books for almost a quarter of a century. There are people whose reaction I can predict before I show them a book, and many people with whose own tastes and views of publishing I feel real affinity, despite the fact that we operate in different companies and countries. (And since we are nothing if not honest in this blog, there are people I have absolutely failed to connect with over years of book fair meetings. It’s a joy of being an independent company that I just don’t book an appointment to see them any more…)
So, as well as all the excitement of speaking at the Tools of Change Conference and as well as our apps deal with Gallimard and Carlsen, we got on with the solid, unflashy, necessary and very satisfying thing we do every day: we sold print books.
Posted by Kate on Mar 28, 2011
We’ve been cooking up a deal on our apps for a while, and today we announced that Carlsen will be publishing in German, and Gallimard Jeunesse will be publishing in French, a full range of Nosy Crow’s story book apps, beginning with our The Three Little Pigs app. The picture shows Carlsen’s Klaus Humann (right) and Frank Kuehne (left) with Kate, signing the agreement on the Nosy Crow stand today.
This is really great for Nosy Crow, not least because Carlsen and Gallimard are best-in-class children’s book publishers with real vision in the area of digital publishing, so they were natural partners for this digital publishing adventure. Many app publishers have chosen to bundle languages into one app, but we really believe that there are business model advantages in a digital version of “co-edition” publishing. It means that everyone gets a great app while managing their financial risk. Just as importantly, the partner publishers bring their publishing skills to create the best possible foreign-language version that will appeal to parents and children in their own language. And we know that they can provide the kind of publicity and connection with people who might want to buy them that will the apps really visible – and successful – in their own countries.”
Klaus Humann who’s the Publisher of Carlsen Germany, says:
“The question is: how to entertain the next generation of kids? Books will still play the most important part, but other media will fascinate girls and boys alike. The partnership between Carlsen Germany and Nosy Crow is an important new element in the strategic development of our digital publishing that we have started very successfully with our Pixi and Connie apps. There are only a few publishers who have the ideas and the vision for the years to come, so we are happy to co-operate with a partner whose capacity in this innovative field is outstanding and who shares our sense of quality as much as our spirit of publishing adventure.”
Hedwige Pasquet who’s President of Gallimard Jeunesse, says:
“We are excited to be able to add to our apps publishing programme through this collaboration with the talented and imaginative team at Nosy Crow. Like us, they are interested in bringing book publishing skills to reinvent children’s reading experience for the digital age. They have developed not only the best picture book app ever published, but have re-defined what a children’s storybook app can be, demonstrating the full potential of this new medium. These apps combine top quality with rich inventiveness: best-in-class for sure – in fact, in a class of their own!”
So prosecco all round tonight, we think.