IPG Children's Publisher of the Year

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Nosy Crow interview in The Huffington Post

Posted by Kate on Jun 06, 2011

We thought that you might be interested to read this review of The Three Little Pigs and profile of Nosy Crow in the The Huffington Post by 2MorrowKnight and Amy Neumann (who tweets as @CharityIdeas).

A while ago, I wrote a post about the challenges of getting media coverage, particularly traditional print media coverage, for apps. We’re hugely grateful for the online coverage we’ve had and continue to get, and the article in yesterday’s HuffPost Books section is a great and cheering example.

Society of Children's Book Writers and Illustrators event at the Lincoln Book Festival

Posted by Kate on May 16, 2011

I went up to Lincoln on Saturday to talk to a group of children’s authors and illustrators (and agent Elizabeth Roy, many of them aspiring to be published. The event was organised by writer and blogger Addy Farmer (pictured here with me) for the Society of Children’s Book Writers and Illustrators.

It was hard to know what to cover (and Kate had a scary 90 minutes to fill), other than pointing people in the direction of our “submissions guidelines” and to telling them we prefer to receive submissions digitally, which is the work of a minute. But I talked about how Nosy Crow got started, and what’s important to us: identifying the core audience for each book or app that we do and trying to ensure that every aspect of that book or app is right for that audience; bringing our own creative energies and skill to projects as we work with authors and illustrators to shape and make books and apps; embracing digital technology both as a means of creating new reading experiences and communicating with people about them; and thinking internationally, and accessing international markets through our partners in key countries.

Of course, most of the people there really wanted to know what Nosy Crow was “looking for” and that’s a hugely difficult thing to define.

But here’s a shot at it:

Print books:

Fiction for 0 – 12, bearing in mind that a lot of the texts for board and novelty books are are produced in-house.
“Mum-friendly” books – no drugs, sex or gritty or gratuitous violence.
Strong commercial concept-driven or character-led series novels and picture books.
Brilliantly-written stand-alone novels and picture books, but nothing too intensely high-brow.
Great illustration with child and parental appeal – nothing too dark and arty.

Apps:

While some of our future apps may be based on our books, Nosy Crow is currently focused on commissioning apps that start as apps, not as books. We are interested in working with authors and illustrators who are excited by, and really understand how, touch-screen devices can enhance and extend the story experience. As we have engineers on staff, we don’t need people who can code apps, and we don’t need to see a ready-made app. Instead, we want to see really great ideas and really great art (and need art that is created digitally in layers for this medium).

I got to visit glorious Lincoln Cathedral:

And I even saw a little of the top part of the city (here are Addy and Elizabeth Roy in front of something lovely and half timbered) before leaving.

I got a couple of nice comments on Twitter, and Addy blogged about it.

Nosy Crow publishes its first book!

Posted by Kate on Jan 13, 2011

Today, we publish our very first book!

For regular readers of this blog it’s no surprise that our first book is Small Blue Thing by S C Ransom. It’s a paranormal romance set, unusually, in the UK, about the love between seventeen year-old schoolgirl Alex and the ghostly but gorgeous Callum, who drowned in the Fleet river, and is condemned to a half-life of stealing memories.

We have a very, very respectable 21,000 copies of the book in print, with promotions in Sainsbury’s, WHS, WHS Travel and Foyles as well as strong support from other bookshops and from Scholastic, Travelling Book Fairs and Red House. Allen and Unwin will release our edition of the book book in Australia in May, and we’ve sold rights to Fischer in Germany and Amber in Poland.

Looking back through the email trail, I see that I made the offer to publish the book a year ago yesterday, and we’re publishing the book just ten months after announcing that we were launching Nosy Crow.

This is a really exciting moment, for Nosy Crow, and I’m happy that Small Blue Thing is our first book. It’s the kind of reader-focused publishing that’s at the heart of Nosy Crow: as soon as I read the manuscript, I immediately felt I knew readers who’d love it. I read the manuscript at a point when I was thinking I might leave publishing altogether, but reading it made me realise that I know and love this business too much. Essentially, I decided to set up a publishing company to publish this book, so it’s particularly appropriate that this is Nosy Crow’s first title.

Deb has been working on the digital marketing for the book. She says, “For several weeks, Sue and Nosy Crow have been talking about the book on Twitter so our followers know all about it, and we’ve just launched a dedicated microsite. We’ll be focusing our efforts in places where teen readers spend their screen time, particularly Facebook, where the book’s fans are discussing friendship and pop culture, chatting with S C Ransom, participating in contests and swapping insights about the series.”

Sue says, “I’m thrilled that my debut novel is being published this week. It’s such a privilege to be able to share the story I wrote as a present for my daughter with so many other girls. I hope they enjoy it as much as she did! Nosy Crow has acted as the best of midwives, helping me shape and edit the story and putting in place a fantastic marketing plan with press pieces in publications as diverse as Bliss and Good Housekeeping! I really look forward to our continuing collaboration as we publish the rest of the trilogy.”

We’re publishing Perfectly Reflected, the second book in the trilogy, in June 2011 and Scattering Like Light, the third book in the trilogy, is published in January 2012.

Nosy Crow staff are having a fizzy wine brunch today in the office to celebrate a milestone in Nosy Crow’s journey (here we are in the picture), and we’re having dinner with Sue at my house in the evening.

Numbers online

Posted by Kate on Sep 04, 2010

Sorry, folks: this is as much a note-to-self as it is a post for you.

Just over six months after its launch, this website’s had over 27,000 visits from 8,300 visitors (130,000 page-views) from 108 countries.

@nosycrow has 850 Twitter followers and a lively Facebook presence that’s liked by 256 people.

Ours is an interesting position to be in: unlike most publishers, we’re able to build our identity before we’ve published anything. We’ve been able, over the last 6 months, to talk about apps and electronic publishing as well as about classic books published by “rival” publishers (it’s fun to be generous), and throughout we have tried to keep some kind of record of being a start-up that we hope gives you some kind of insight into our values and our lives.

Once again, we’re grateful to those of you who have taken an interest in us and who choose – regularly or occasionally – to join us on the ride.