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Posted by Deb, June 24, 2010

App, app and away

Here’s a sneak peek of a scene from our forthcoming 3-D retelling of The Three Little Pigs. It’s still a work in progress but we love how this app is coming together and wanted to share it.

If you think this looks good here, wait until you see it on an iPad!

We’re in full production mode now and operating at a feverish pace. Our stellar development team is hard at work animating Mrs. Pig and sorting out the mechanics of how speech bubbles appear when characters comment on the story. Deb and Kate have been working through our apps business model and pricing strategy. And next week – along with a few voice actors – we’re heading into the studio with Ali Muirden of Creative Content to record the app’s narration and sound effect tracks.

Tomorrow Kate will be in Milan at EDITECH, the Italian conference on technological innovation in publishing where she’s been invited to participate in a roundtable about digital strategies, challenges and the opportunities ahead. If you can catch her when she’s not speaking or tweeting (follow her at #editech10) she just might show you the latest build of our 3-D Three Little Pigs.

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