Nosy Crow has created a children’s picture book based on this year’s John Lewis Christmas advert. Moz The Monster will be published today, 10 November 2017, to coincide with the release of the retailer’s eagerly-awaited annual Christmas advert.
This is the fifth time that Nosy Crow has worked with John Lewis to produce the companion picture book for the Christmas advert. The book, Moz The Monster, will be sold exclusively through John Lewis stores and via the John Lewis website.
Moz The Monster is illustrated by Katy Halford, whose artwork perfectly captures the fun and mischievousness of the playful monster who comes out from under Joe’s bed.
Kate Wilson, Nosy Crow’s managing director, comments: “It’s a real privilege to be involved again in the John Lewis Christmas advert campaign as the creator of the book that ties in with the advert. The anticipation around the advert is an annual phenomenon, and the warmth that so many feel for the adverts is extraordinary. We’re really proud to have been able to work with the hugely professional team at John Lewis to create a tangible evocation of that warmth.”
Becky Brock, Marketing Director at John Lewis said: “This year’s Christmas campaign brings to life the power of children’s imaginations and the joy of great friendships. The Moz The Monster book allows Moz and Joe’s magical and heartwarming story to be shared by people young and old in their own homes.”
You can watch actor Sally Phillips read Moz The Monster in the video below: